What is Smile Click Upload?
Smile Click Upload is an open, global positivity campaign that encourages people everywhere to capture and share genuine, unfiltered smiles. Our goal is simple: to make smiling a habit, positivity a culture, and happiness something we openly share.
How do I participate?
Participation takes less than 60 seconds:
  1. Smile: Give your most genuine, authentic smile.
  2. Click: Snap a photo (selfie, candid, or group shot).
  3. Upload: Post it to your Instagram Feed or Story.
  4. Tag: Use #SmileClickUpload and nominate 3 friends to pass the smile forward.
Does it cost anything?
Never. A smile costs nothing, and this movement will always be 100% free and open to everyone worldwide. There are no subscriptions, hidden fees, or premium tiers.
What if my Instagram account is private?
You can still fully participate! Your smile will brighten the feeds of your friends, family, and followers. While private accounts won't appear on public hashtag search feeds, the personal impact on those who see your smile is just as meaningful.
What if I don't use Instagram?
While our primary community hashtag hub is on Instagram, you are welcome to post your smiling moments with #SmileClickUpload on LinkedIn, X, Facebook, Threads, or TikTok. Spreading warmth isn't tied to any single platform.
What are the official campaign hashtags?
Our official hashtags are:
#SmileClickUpload  ·  #SmileMovement  ·  #SpreadASmile  ·  #OneSmileAtATime  ·  #ChooseToSmile
You can copy all five hashtags in one click from our homepage.
Can workplaces, schools, or groups join?
Yes, absolutely! We love group smiles. Many teams, classrooms, and sports clubs participate together by sharing a team smile photo with the campaign hashtag to boost morale and foster camaraderie.
How are featured community smiles selected?
We look for genuine, candid, joyful moments posted publicly using #SmileClickUpload. Whenever we wish to highlight a participant on our homepage or official channels, we always reach out first to obtain explicit consent.
What is the Smile Mirror feature on this site?
The Smile Mirror is a privacy-first, in-browser selfie tool. It lets you turn on your camera, snap your smile, and automatically adds a neat #SmileClickUpload watermark badge. The photo processing happens 100% on your own device—we never upload or store your camera images on our servers.

Have a question that isn't answered here?

Our team is always happy to connect and assist you with anything regarding the campaign.

Contact Us